UNIPORT JOURNAL OF BUSINESS, ACCOUNTING & FINANCE MANAGEMENT

GENDER DIFFERENCES AND THE PERCEPTION OF LOGISTICS EFFECTIVENESS IN LAGOS FMCG FIRMS.

Dr. OLUWASEUN OGUNDIPE
June 14, 2025

Abstract

The study evaluated the perceptions of logistical performance and gender disparities in Lagos FMCG companies. This study adopted a positivist methodological approach, utilizing primary and secondary data. The study involved 305 workers from the chosen companies' supply chain, procurement, logistics, and transportation departments. For the investigation, the total enumeration approach was used. The research tool was a structured questionnaire with closed-ended questions. Cronbach's Alpha was used to evaluate the survey instrument's dependability, and the results varied from 0.925 to 0.950. The Independent T-test was used to analyze the data. The independent T-test was employed to find out how gender affected the opinion of logistics performance in a few chosen consumer goods companies in Lagos. The distribution frequency of items between the sexes [t (292) = -1.96, p >.05] and operational expenses [t (292) = -1.83, p >.05] did not differ statistically significantly, according to the findings. However, there is a statistically significant difference in genders in terms of customer satisfaction [t (292) = -2.01, p <.05] and on-time delivery [t (292) = -2.81, p <.05]. The management of Lagos State's consumer products companies was advised to strive for greater gender diversity in logistics positions, and companies leverage each gender's strength. They should develop training programs that promote skills contributing to on-time delivery and customer satisfaction.

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UNIPORT JOURNAL OF BUSINESS, ACCOUNTING & FINANCE MANAGEMENT

Published in UNIPORT JOURNAL OF BUSINESS, ACCOUNTING & FINANCE MANAGEMENT

ISSN: 1596-9911

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