APPLICATION OF ENTREPRENEURIAL INTEGRITY AND PERFORMANCE AMONG SMALL AND MEDIUM SCALE ENTERPRISES IN RIVERS STATE
Abstract
This Study investigated Application of Entrepreneurial Integrity and Performance among Small Meddle Scale Enterprises (SMSEs) in Rivers State, Nigeria. This study examined the problem, purpose and significance of the study. The study was guided by (3) research questions and hypotheses. The study examined entrepreneurial integrity as the independent variable, performance as the dependent variable. The study x-rayed the relationship between independent variable and the dependent variable. Exposure entrepreneurship theory was used. The research design; adopted were descriptive, correlational, cross- sectional survey, non-contrive, quasi - experimental research and macro of unit of analysis. The population of the study was 12,964 SMSEs with a sample size of 390 SMSEs, and stratified random technique was used, structured questionnaire with 4 Likert scale was used as main source of data collection. Test and retest Reliability was used. Content validity was used. Bivariate analysis was used: PPMCC to test the hypotheses at 0.05 alpha level with the help of SPSS. The findings of this study revealed that there was low positive significant relationship between integrity and financial performance. The findings of this study indicated low positive relationship between integrity and market performance. The findings of this study proved that there was low positive significant relationship between integrity and customer satisfaction among SMSEs in Rivers State. The study concluded that entrepreneurial integrity is inevitable for the success of SMSEs. Based on this, the study further recommended that entrepreneurs, managers, employees, parents and society should practice the principles of integrity on their daily activity for the success of SMSEs and society.
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Published in AFRICAN JOURNAL OF ORGANIZATIONAL PERSPECTIVES AND ECONOMY
ISSN: 988-47877
This article appears in our peer-reviewed academic journal
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